There is a saying all roads lead to Rome. But this is actually true for just being put up as an idiom. When we take this same concept in internet marketing and services, we don't have to believe this completely. There could be times when this will start on the right note. But there will be times when this will actually not work in the right manner. Though the times will play their part, we need to have a call and discernment, when we need to make things sure. Here is a short break up of stuff, that will help us know, how to work on the content strategy: Have a plan and then have another plan too Plans are necessary for any activity for any internet marketing company India . But this is also necessary stuff that it is not necessary for all plans to work on the best part. We need to make sure, we have ample plans to start with. Not all plans will work according to us but we can be sure that some of the plans from many plans will surely work. Bring in efforts and give them enough tim